Corey McPherson Nash



Bringing Law to Life.

An intellectually stimulating and dynamic place like NYC-based Cardozo School of Law needed an equally energizing brand position and website. Our tagline Bringing Law to Life captures the essence of the school and its mission—to blend theory with practice and to provide students with opportunities to be transformative leaders in their chosen fields.

Bringing Law to Life communicates student stories that juxtapose intellectual scholarship of the classroom with real world experiences. Corey incorporated responsive web design to create compatibility and optimize the experience for all audiences on multiple platforms and devices—laptop, tablet and mobile. The goal was to drive traffic, increase admissions, grow donations and enhance engagement with the law school community.

Outcomes


Won "Best In Class" Interactive Media Association award in the Education category.

“Corey’s team was sensitive to the dilemma of getting a big institution to move in one direction. Rather than herding cats, their process invited graceful integration at key moments.

The result seemed more like watching a school of dolphins cut through the water and somehow keeping in line and making it look like fun.”

— John DeNatale,
Associate Dean, Communications & Public Affairs, Cardozo School of Law

Corey + Cardozo Law

First, Corey rebranded Cardozo, creating a new tagline, Bringing Law to Life, that captures the essence of the school and its mission. We then created a responsive web site that reflects the spirit of the tagline, and delivers an engaging, user-centric online experience.

  • Web Design
  • Responsive Website
  • Digital Strategy and Design
  • Web Development
← Our Work