Chris Klaehn, Partner and Director of Brand Strategy at Corey McPherson Nash (Corey) joined Dave Fish, CEO, IMN, to discuss the role social media plays in branding in this podcast. Klaehn references several thoughtful relevant examples of brands engaging in social media and also offers up tips on developing a social media strategy for your brand. Do you agree or is Chris full of soup?
Andrea Naddaff, VP of Business Development and Partner, was interviewed by Dave Fish, CEO of IMakeNews about naming. Naming can be a fun process, as well as an arduous one. Listen in for tips on how to name products, brands, services and more. Naddaff also provides some insight into the trickiness of naming online entities.
Thoughtful is who we are, how we work, and why we succeed. It's the way each of us at CMN applies our individual talents and expertise to every new branding challenge: with fresh insight, careful contemplation, and the unique perspective each of us has to offer.
We'll be recording our thoughts in this blog on an ongoing basis. We'd love to hear your thoughts too.
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