Here is the second installment in our monthly series featuring a behind-the-scenes look at the incredible people who work here. We ask four simple questions: What does branding mean to you, what does thoughtful mean to you, what’s your favorite brand and why do you work here?

Our second interview is with our Lego-loving director of experience design, Ryan Evans, who has walked a million miles in a user’s shoes.

Watch the video and hear how Ryan answers our questions.

July/August: Conversations with Corey from Corey McPherson Nash on Vimeo.

Here is the first installment in our monthly series featuring a behind-the-scenes look at the incredible people who work here. We ask four simple questions: What does branding mean to you, what does thoughtful mean to you, what’s your favorite brand and why do you work here?

Our first interview is with our multi- faceted, licorice-eating, task-master of all things, our office director Marisa Petrillo.

Watch the video and hear how Marisa answers our questions.

Conversations with Corey from Corey McPherson Nash on Vimeo.

Corey McPherson Nash embarks on the redesign of its own Web site. Follow along as we dig into the early stages of information architecture for the site.

Planning the new Corey McPherson Nash Web ste from Corey McPherson Nash on Vimeo.

We recently completed work on a branding and visual identity system for the University of Massachusetts Boston, nationally recognized as a model of excellence for urban universities.

UMass Boston prides itself on being a major academic enterprise, and a “research university with a teaching soul”. Our charge was to communicate the proud confidence UMass Boston has as a powerful public resource for the State and for the local communities. We created a brand architecture and brand standards so the institution is now able to present a unified verbal and visual message.

On December 4th, I led an information and training session for members of the UMass Boston community involved in marketing-related communications. Both a video of the information session and our downloadable brand manual are available on the UMass Web site.

On June 20, I had the opportunity to speak on a panel discussion at the MIT Media Lab entitled “Media Fabrics for Media Makers: Realizing an Expressive Landscape for Digital Dialogues.” My other panel participants came from a wide range of creative backgrounds including feature films, video games, and interactive advertising.

The title of the talk is “Cracking Peanuts: Gleaning Design Intution from Comics.” The video is now available on MIT’s Web site.