August 21, 2014

The Corey Class in Branding 101

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Michael McPherson  presented a webinar about branding to the intellectually curious and energetic students of EXPLO’s program at Yale University this summer. Drawing on relevant branding case studies from our own portfolio of work with Goodwill Industries and EXPLO itself, the presentation is a thoughtful snapshot in our philosophy, process and approach to branding.  Download the presentation here: Branding Best Practices 101: Corey McPherson Nash


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