Corey McPherson Nash

HELP WITH HARD QUESTIONS WEB SITE SELECTED AS MITX INTERACTIVE AWARDS FINALIST

HELP WITH HARD QUESTIONS WEB SITE RECOGNIZED FOR OUTSTANDING ACHIEVEMENT

WATERTOWN, MA (October 12, 2012) – Corey McPherson Nash (COREY), a leading national branding and design firm, announced today its web site design for Help with Hard Questions has been selected as a finalist in the Healthcare & Wellness category for the 17th annual MITX Interactive Awards. Held annually by the Massachusetts Innovation & Technology Exchange, the Awards recognize excellence in the creation of web innovations designed, produced or developed in New England.

“The submissions for this year’s MITX Awards were fantastic. We selected the finalists from a very impressive pool of work, and the decision was tough,” said MITX President Debi Kleiman. “New England’s creative companies are harnessing the power of digital to create stunning interactive work. The 2012 finalists represent true innovators: they are the best and brightest in our industry, and their passion shines through these projects in a way that will undoubtedly impact our industry as a whole. MITX is proud to celebrate them.”

COREY designed The Hastings Center’s consumer web site, Help with Hard Questions, to offer a new interactive experience targeted towards the global consumer seeking information regarding some of today’s most complex medical topics such as Genetic Testing, End-of-Life Care, Reproductive Technologies and Pediatric Psychiatry. The web site was launched in conjunction with the NOVA special, Cracking Your Genetic Code, co-produced by The Hastings Center and WGBH Boston, which aired on PBS last March.

About Corey McPherson Nash

Corey McPherson Nash (COREY), a national branding and design firm, helps our clients connect better with their audiences through brand, print, interactive and social media communications. Founded more than 26 years ago, Corey is widely recognized for its thoughtful design and strategic insights. Visit COREY online at: Our Blog, Twitter, Flickr & Facebook.

About MITX

Established in 1996, MITX -- the Massachusetts Innovation & Technology Exchange -- is the leading industry organization focused on the web and mobile, bringing together the digital marketing, media and technology community to engage in what's next and how it will impact the marketing and business worlds. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is headquartered in Boston, MA.