The Home for Little Wanderers Selects Corey for Branding
WATERTOWN, MA (September 20, 2011) - Corey McPherson Nash, Corey, a leading national branding and design firm continues to grow its nonprofit client roster by landing The Home for Little Wanderers. Corey will be responsible for brand strategy stretching across multiple channels for the renowned nonprofit organization.
With a history dating back to the founding of an orphanage in 1799, The Home for Little Wanderers is the nation’s oldest and one of New England’s largest child and family service agencies. Through more than 20 programs across Eastern Massachusetts, The Home is a leader in delivering services to thousands of children and families each year through a system of residential, community-based and prevention programs.
Lisa Rowan-Gillis, MSW, Vice President, Development and Public Relations, The Home for Little Wanderers, explained, “Through Corey’s extensive brand strategy experience in the non-profit sector and beyond, The Home will expand its reach through greater brand awareness. We look forward to working collaboratively with Corey to provide the public with a deeper understanding of the work behind The Home’s quaint name.”
“Corey is extremely proud The Home has selected us to handle their branding project.” stated Andrea Naddaff, Partner, Corey. Being named the branding firm for The Home is a great moment and the beginning of a terrific partnership. “This win is a testament to our strong team and proven success in the creation, reinvention and expression of brands across all media channels.”
Corey Partner and Director of Brand Strategy, Chris Klaehn, will lead the brand strategy assignment for The Home for Little Wanderers.
About Corey McPherson Nash
Corey McPherson Nash (Corey), a national branding and design firm, helps our clients connect better with their audiences through brand, print, interactive and social media communications. Founded more than 26 years ago, Corey is widely recognized for its thoughtful design and strategic insights.
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About the Home for Little Wanders
The Home for Little Wanderers is the nation’s oldest and one of New England’s largest, non-profit child and family service agencies. The mission of The Home for Little Wanderers is to ensure the healthy behavioral, emotional, social and educational development and physical well-being of children and families living in at-risk circumstances. We do this through a series of integrated programs that include early childhood services, special education, therapeutic residential treatment, adoption, intensive foster care, clinical and family support in homes, schools, hospitals and clinics, and college and independent living preparation for youth who have aged out of state care. For more information, visit www.thehome.org.